How We Helped a Management Consulting Firm Build Thought Leadership
This report was co-authored by Natalie Botkins and Paulette Squicimari.
MEADE, a management consulting firm, delivers advice to aid electronic, artistic, and experiential internet marketing organizations scale their effectiveness and attain progress. On a quest to cement himself as a imagined leader in the area, MEADE founder and CEO Jeff Meade started out functioning with Affect & Co.
To strengthen brand awareness and advance his considered leadership, Affect & Co. labored alongside Jeff to develop and execute an successful material marketing and advertising tactic.
Right after we applied a content material method, which include search-optimized visitor-contributed information, MEADE was in a position to see some spectacular effects.
Jeff worked with Influence & Co. for two a long time, and throughout that time, we posted 14 guest posts in 10 leading publications in his sector. His posts have amassed tens of thousands of shares across Fb, Twitter, and Pinterest, and his material has a social access of additional than 6 million.
Just inside of the past 12 months, we’ve observed these enjoyable wins:
• Jeff’s guest posts have been printed in the likes of Entrepreneur, Harvard Business Overview Ascend, and Advertisement Age.
• Jeff’s Harvard Business Review Ascend article has produced more than 32,000 social shares.
• A visitor publish posted in Entrepreneur has garnered far more than 6,600 shares, and qualified prospects often mention this posting when communicating with MEADE.
• General, the written content we’ve developed jointly: